Apple is setting up a one-of-a-kind store at the historic Tower Theatre in Downtown Los Angeles

DTLA’s Historic Tower Theatre Continues Transformation into Apple Store. Located at the corner of 8th Street and Broadway.

In Downtown Los Angeles, construction continues for Apple’s new retail store at the historic Tower Theatre.

The Cupertino-based tech company is transforming the historic movie palace at 8th Street and Broadway into a unique retail store that will incorporate space for programs, classes, and potentially live events.

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Foster + Partners, in coordination with Los Angeles-based Gruen Associates, is designing the project, which includes a full seismic and structural retrofit of the 93-year-old Tower Theatre.  Plans call for restoring the historic building to its original appearance, removing a series of mid-20th-century alterations and recreating a portion of its clock tower which was lost to earthquake damage in the 1970s.

The Apple store joins a slew of new retail tenants on the Broadway corridor, including a flagship Vans sneaker store that recently opened next door.

Several property owners have recently restored neighboring office buildings, while others have converted them into apartments and hotels – including the popular Ace Hotel and the new Hoxton Hotel at 11th Street.

The City of Los Angeles is currently considering plans to convert a section of Broadway into a pedestrian mall.

One block east of the new Apple Store, the Delijani family, which also owns the Tower Theatre, is converting the 12-story Lane Mortgage Building into 110 live/work apartments.